vruz:
Study finds pirates 10 times more likely to buy music
by Sean Michaels, The Guardian
According to research, those who download ‘free’ music are also the industry’s largest audience for digital sales.
The Norwegian study looked at almost 2,000 online music users, all over the age of 15. Researchers found that those who downloaded “free” music – whether from lawful or seedy sources – were also 10 times more likely to pay for music. This would make music pirates the industry’s largest audience for digital sales.
Wisely, the study did not rely on music pirates’ honesty. Researchers asked music buyers to prove that they had proof of purchase.
Source: vruz
